Privacy Policy of

This Website collects some Personal Data from its Users. For reference, this document can be printed by utilizing the print command in the settings of any browser.

Owner and Data Controller

Uffective, ECfDT b.v., Willem II Singel 2, 6041HS Roermond, The Netherlands

Data Protection Officer:
Niels van der Pas:, to be contacted via the postal address of the Data Controller with the addition”(personally) to the Data Protection Officer”.

Types of Data collected

At Uffective, we prioritize the protection and privacy of your data. Our website collects a variety of personal data, either directly or through trusted third parties. These may include your email address, first and last names, phone numbers, company names, and more. Additionally, we may collect cookies, usage data, unique device identifiers for advertising, and various other types of data to enhance your experience and improve our services.

Detailed information about each type of personal data collected is available in dedicated sections of our privacy policy or through specific explanations provided prior to data collection. We believe in transparency and strive to ensure you have a clear understanding of how your information is utilized.

You have the freedom to provide personal data voluntarily, or it may be collected automatically during your interactions with our website. While most data requested is mandatory to provide you with our services, we respect your privacy preferences. If certain data is optional, you are welcome to withhold it without impacting the availability or functionality of our services. If you have any questions about which data is mandatory, please do not hesitate to reach out to us.

Any use of cookies or tracking tools, whether by us or by third-party service providers, is solely aimed at delivering the best possible service to you. We are committed to using these tools responsibly and in accordance with our privacy policy and cookie policy.

At Uffective, we take your privacy seriously. You are responsible for any third-party personal data you obtain, publish, or share through our website. Your trust is essential to us, and we are dedicated to ensuring the security and confidentiality of your information.

Data Processing Methods and Location at Uffective

Uffective prioritizes the security of your data. We employ rigorous security measures to prevent unauthorized access, disclosure, alteration, or destruction of your information. Our data processing procedures are conducted using state-of-the-art computers and IT tools, following strict organizational protocols directly aligned with our stated objectives. Moreover, certain personnel categories involved in website operations, including administration, sales, marketing, legal, and system administration, as well as external parties such as third-party technical service providers, mail carriers, hosting providers, IT companies, and communications agencies, may access the data as appointed Data Processors by us.

Data Transfer and Retention

We understand the importance of data privacy, especially regarding international transfers. Depending on your location, data transfers may involve moving your data to a country other than your own. For specifics regarding the processing location of such transferred data, please refer to the section containing information about the processing of Personal Data.

Unless stated otherwise, Personal Data is processed and stored for as long as necessary for the purposes for which they were collected. Additionally, we may retain data longer due to applicable legal obligations or User consent.

Purposes of Processing

At Uffective, we collect User data with a clear purpose in mind. Our goals include enabling us to provide you with top-notch services, complying with legal obligations, responding to enforcement requests, safeguarding our rights and interests (as well as those of our Users or third parties), and detecting any malicious or fraudulent activity.

Furthermore, we utilize your data for various purposes, including but not limited to contacting you, conducting analytics, implementing remarketing and behavioural targeting strategies, managing support and contact requests, overseeing user database management, communicating with contacts, interacting with external social networks and platforms, tag management, heat mapping and session recording, advertising, displaying content from external platforms, facilitating data transfers outside the EU or the UK, engaging with live chat platforms, optimizing traffic and distribution, managing web conferencing and online telephony, and providing registration and authentication directly through our website.

For detailed information about the Personal Data used for each specific purpose, please refer to the section titled “Detailed information on the processing of Personal Data.” At Uffective, your privacy and trust are paramount, and we are committed to transparently addressing any questions or concerns you may have about our data processing practices.

At Uffective, we collect Personal Data for various purposes through the following services:


This service allows us to utilize User Data for advertising communication purposes, displaying banners and other advertisements on our website, potentially tailored to User interests. However, not all Personal Data is used for this purpose. Please find detailed information and usage conditions below.

Some of the services listed below may utilize Trackers to identify Users or employ behavioral retargeting techniques, which display ads tailored to User interests and behavior, even those observed outside our website. For more insights, kindly refer to the privacy policies of the relevant services.

Typically, services of this nature offer the option to opt out of such tracking. In addition to any opt-out feature provided by the services below, Users can find guidance on how to opt out of interest-based advertising generally in the dedicated section “How to opt-out of interest-based advertising” within this document.

  1. HubSpot Analytics (HubSpot, Inc.):
    HubSpot Analytics is an analytics service offered by HubSpot, Inc.
    Personal Data processed: Cookies; Usage Data.

  2. Google Ads Conversion Tracking:
    Google Ads conversion tracking is an analytics service provided by Google LLC or Google Ireland Limited, depending on how Uffective manages the Data processing. It connects data from the Google Ads advertising network with actions performed on our website.
    Personal Data processed: Cookies; Usage Data.

  3. LinkedIn Conversion Tracking (LinkedIn Corporation):
    LinkedIn conversion tracking is an analytics service provided by LinkedIn Corporation. It connects data from the LinkedIn advertising network with actions performed on our website.
    Personal Data processed: Cookies; Usage Data.

  4. Google Analytics:
    Google Analytics is a web analysis service provided by Google LLC or Google Ireland Limited, depending on Uffective’s management of Data processing. Google uses the collected Data to track and analyze the use of our website, produce reports on its activities, and share them with other Google services. Google may also use the collected Data to customize and personalize ads within its advertising network.
    Personal Data processed: Trackers; Usage Data.

Contacting Users at Uffective

Contact Form:

We as a company value direct communication with our users. By filling out our contact form with your information, you authorize us to utilize these details to respond to your requests for information, quotes, or any other inquiries as indicated by the form’s header.
Personal data processed includes your company name, email address, first name, last name, and phone number.

Mailing List or Newsletter:

Stay informed with Uffective by subscribing to our mailing list or newsletter. By registering, your email address will be added to our contact list, enabling you to receive email messages containing commercial or promotional information about our services.
Your email address, first name, last name, and usage data may be processed for this purpose. Additionally, signing up to our website or making a purchase may also result in your email address being added to our mailing list.

Displaying Content from External Platforms:

We strive to provide you with comprehensive content directly on our website. Our service allows you to view content hosted on external platforms and interact with them seamlessly. Please note that this service may collect web traffic data for the pages where it is installed, even if you choose not to use it.

LinkedIn Website Retargeting:

Uffective utilizes LinkedIn Website Retargeting, a remarketing and behavioral targeting service provided by LinkedIn Corporation, to enhance your experience. This service connects the activity on our website with the LinkedIn advertising network.
Personal data processed may include cookies and usage data.

Traffic Optimization and Distribution:

To ensure optimal performance and accessibility of our content, Uffective employs traffic optimization and distribution services. These services enable us to distribute our content using servers located across different countries, improving user experience. The types of personal data processed vary depending on the characteristics and implementation of these services.
At Uffective, we respect your privacy preferences, including your choice regarding interest-based advertising. In addition to any opt-out features offered by the services mentioned in our privacy policy, you can find further information on how to opt out of interest-based advertising in the dedicated section of our Cookie Policy.

Your privacy matters to us, and we want to ensure that you have control over how your information is used for advertising purposes. If you have any questions or need assistance with opting out, please do not hesitate to reach out to us. We are here to help you navigate your privacy options and ensure a personalized and transparent experience with Uffective.

Further Details Regarding the Processing of Personal Data at Uffective
Information from External Sources:

At Uffective, we may gather Personal Data from various sources beyond our direct interactions with you. This may include obtaining information from business partners or accessing publicly available data, such as public social media profiles, publications, and other publicly accessible websites or materials through search engines.

Additionally, your data may be shared with regional partners for the promotion of our products and related services, particularly if the GDPR (General Data Protection Regulation) does not apply to you (for instance, if you are located outside the European Economic Area). You have the option to opt out of such sharing at any time by contacting:

The categories of Personal Data that we may collect from these sources include unique identifiers like names, job titles, phone numbers, postal or email addresses, and social media profiles. Furthermore, any user-generated content you post or make available online, such as social media posts or publications, may also be collected.

Consequences of Assignment or Change in Control:

In the event of a sale or transfer of all or part of our business to another entity, your data may be transferred to such a new entity as part of the transaction or merger/acquisition. At Uffective, we understand the importance of safeguarding your data, and any such transfer will be conducted in accordance with applicable data protection laws and regulations.

Your privacy and trust are of utmost importance to us at Uffective. If you have any questions or concerns about how your Personal Data is processed, please feel free to reach out to us. We are committed to ensuring transparency and protecting your privacy throughout your interactions with our platform.

Additional Information for Uffective Users

Legal Basis of Processing:

At Uffective, we process Personal Data related to our users based on various legal grounds, including:

  • Your consent for one or more specific purposes
  • The necessity of providing Data for the performance of an agreement with you and/or for any pre-contractual obligations thereof
  • Compliance with a legal obligation to which Uffective is subject
  • Processing related to a task carried out in the public interest or in the exercise of official authority vested in Uffective
  • Processing necessary for the legitimate interests pursued by Uffective or by a third party.

We are committed to transparency regarding the legal basis for processing your Personal Data. If you have any questions about the specific legal grounds that apply to the processing of your data, including whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract, please do not hesitate to contact us.

Further Information on Retention Time:

Unless otherwise specified in this document, Personal Data will be processed and stored for as long as necessary for the purposes for which it was collected. Additionally, it may be retained for longer periods due to applicable legal obligations or based on your consent.


  • Personal Data collected for purposes related to the performance of a contract between Uffective and you will be retained until such contract has been fully performed.
  • Personal Data collected for the purposes of Uffective’s legitimate interests will be retained for as long as necessary to fulfill such purposes. Specific information regarding Uffective’s legitimate interests can be found within the relevant sections of this document or by contacting us.
  • If you have provided consent for processing, your Personal Data may be retained for a longer period, as long as such consent is not withdrawn.
  • Uffective may be required to retain Personal Data for a longer period to fulfill legal obligations or upon order of an authority.

Once the retention period expires, your Personal Data will be deleted. Therefore, certain rights, including the right of access, the right to erasure, the right to rectification, and the right to data portability, cannot be enforced after the expiration of the retention period.

Rights of Users Under the General Data Protection Regulation (GDPR) at Uffective

We understand the importance of safeguarding your rights regarding your Personal Data. Users may exercise certain rights regarding their Data processed by us, as permitted by law:

  • Withdraw Consent: Users have the right to withdraw their consent at any time if they have previously given consent to the processing of their Personal Data.
  • Object to Processing: Users can object to the processing of their Data if it is carried out on a legal basis other than consent.
  • Access Data: Users have the right to know if their Data is being processed by Uffective, obtain disclosure regarding certain aspects of the processing, and receive a copy of the Data undergoing processing.
  • Verify and Seek Rectification: Users can verify the accuracy of their Data and request updates or corrections as needed.
  • Restrict Processing: Users have the right to restrict the processing of their Data. In such cases, Uffective will only store the Data without processing it for any other purpose.
  • Erasure of Data: Users can request the erasure of their Data from Uffective.
  • Data Portability: Users have the right to receive their Data in a structured, commonly used, and machine-readable format, and, if technically feasible, to have it transmitted to another controller without any hindrance.
  • Lodge a Complaint: Users have the right to bring a claim before their competent data protection authority.
  • Additionally, Users have the right to learn about the legal basis for Data transfers abroad and the security measures taken by Uffective to safeguard their Data.

Details about the Right to Object to Processing:

If Personal Data is processed for public interest, in the exercise of an official authority vested in Uffective, or for legitimate interests pursued by Uffective, Users may object to such processing by providing a ground related to their particular situation to justify the objection.

Moreover, if Personal Data is processed for direct marketing purposes, Users can object to the processing at any time, free of charge, and without providing any justification. If the User objects to processing for direct marketing purposes, their Personal Data will no longer be processed for such purposes. To determine if Uffective is processing Personal Data for direct marketing purposes, Users may refer to the relevant sections of this document.

How to Exercise Your Rights

If you wish to exercise any of your rights as a User, you can reach out to us using the contact details provided in this document. These requests are free of charge and will be addressed by Uffective as promptly as possible, always within one month, in compliance with legal requirements. Any rectification, erasure, or restriction of processing will be communicated by us to each recipient, if any, to whom the Personal Data has been disclosed, unless this proves impossible or involves disproportionate effort. Upon request, Uffective will also inform you about these recipients.

Transfer of Personal Data Outside of the European Union

When transferring Personal Data from the EU to third countries, Uffective ensures compliance with European standards. If the legal basis requires it, the transfer is carried out based on an adequacy decision by the European Commission. This decision confirms that the country to which the data is transferred offers protection standards comparable to those set forth by EU data protection legislation. Users can find an updated list of all adequacy decisions on the European Commission’s website.

Additional Information About Data Collection and Processing

Legal Action:

Your Personal Data may be used for legal purposes by Uffective in court or in the stages leading to possible legal action arising from improper use of our website or related services. You acknowledge that Uffective may be required to disclose personal data upon request of public authorities.

Additional Information About User’s Personal Data:

In addition to the information provided in this privacy policy, Uffective may offer additional contextual information concerning specific services or the collection and processing of Personal Data upon request.

System Logs and Maintenance:

For operational and maintenance purposes, Uffective and any third-party services may collect files that record interactions with our website (System logs) or use other Personal Data, such as IP Addresses, for this purpose.

Information Not Contained in This Policy:

For further details concerning the collection or processing of Personal Data, you may request more information from Uffective at any time. Please refer to the contact information provided at the beginning of this document.

Changes to This Privacy Policy:

Uffective reserves the right to make changes to this Privacy Policy at any time. Users will be notified of any changes on this page and, if technically and legally feasible, via other communication channels available to us. It is recommended to check this page frequently, referring to the date of the last modification listed at the bottom. If changes affect processing activities based on the User’s consent, Uffective will collect new consent where required.

Personal Data:

Any information, whether directly or indirectly, in connection with other data – including personal identification numbers – that enables the identification or identifiability of a natural person.

Usage Data:

Information automatically collected through Uffective’s website (or third-party services employed within the website), which may include: IP addresses or domain names of the computers used by Users accessing the website, URI addresses (Uniform Resource Identifier), request timestamps, request submission methods to the server, response file sizes, server response status codes (e.g., success or error), country of origin, browser and operating system features used by the User, time details per visit (e.g., time spent on each page within the website), path details within the website with reference to page visit sequence, and other parameters related to the User’s device operating system and/or IT environment.

The individual utilizing Uffective’s website, who, unless otherwise specified, coincides with the Data Subject.

Data Subject:
The natural person to whom the Personal Data pertains.

Data Processor (or Processor):
The natural or legal person, public authority, agency, or other body processing Personal Data on behalf of Uffective, as described in this privacy policy.

Data Controller (or Owner):
The natural or legal person, public authority, agency, or other body that, either alone or jointly with others, determines the purposes and means of processing Personal Data, including the security measures concerning the operation and use of Uffective’s website. The Data Controller, unless otherwise specified, is the Owner of Uffective’s website.

Uffective’s Website (or Application):
The platform through which the Personal Data of the User is collected and processed.

The offerings described on the respective terms (if available) and on the application/site provided by Uffective’s website.

European Union (or EU):
Unless specified otherwise, all references within this document to the European Union include all current member states of the European Union and the European Economic Area.

Cookies are trackers comprised of small sets of data stored in the User’s browser.

Tracker refers to any technology facilitating the tracking of Users, such as accessing or storing information on the User’s device. Examples include Cookies, unique identifiers, web beacons, embedded scripts, e-tags, and fingerprinting.

Legal Information:
This privacy policy pertains solely to Uffective’s website unless otherwise specified within this document. 

Latest Update: 20.03.2024